The Role of Crowdfunding as a Business Model in Journalism: A Five-Layered Model of Value Creation

In this book chapter, published in “Crowdfunding the Future: Media Industries, Ethics and Digital Society”, I provide a framework for analyzing crowdfunding as a business model in journalism. The framework helps us examine the value crowdfunding produces to professional journalism. Full citation: Aitamurto, T. (2015) The role of crowdfunding as a business model in journalism: A five-layered model of value creation. In Crowdfunding the Future: Media Industries, Ethics and Digital Society. Eds. Bertha Chin, Lucy Bennett, and Bethan Jones. pp. 189-205. Peter Lange, New York.

Download (PDF, 229KB)